CMC Board Member: Steve Mandala
As president of advertising sales and marketing for Univision Communications Inc., the leading Hispanic media company in the U.S., Steve Mandala oversees consolidated ad sales, new business development, partner solutions and sales marketing strategies for the company’s multiplatform portfolio, which includes two top rated broadcast television networks, 11 cable networks, 65 owned and operated local TV stations, 58 owned and operated radio stations and a robust digital footprint that includes the leading Spanish language website, Hispanic influencer network and a social reach of over 300 million.
Mandala also leads the company’s Research, Insights and Analytics division. He has been an integral player in Univision’s sales revenue and portfolio growth, successfully positioning the company as America’s Hispanic Superbrand, while bringing strategic vision to the ever-changing world of media sales—from programmatic advertising and advanced TV to influencer marketing and cross-media storytelling.
Mandala, who previously served as executive vice president of Advertising Sales as well as vice president of West Coast Network Sales, rejoined Univision in 2012 following 15 years in various leadership roles at NBCUniversal and Telemundo.
He is a 2017 Cablefax Sales Hall of Fame inductee and a recipient of Hispanic Ad’s “Hispanic Media Executive of the Year.”