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J. WALKER SMITH

Chief Knowledge Officer, Brand & Marketing, Kantar

 

Walker has been described by Fortune magazine as “one of America’s leading analysts on consumer trends,” and he consults with clients globally about trends, futures, marketing, growth and business strategy. He is co-­author of four highly regarded books, a Marketing News columnist, a weekly video blogger, and a former public radio commentator. His presentation at TEDxPeachtree 2012 led off the program.

He is a 2012 inductee into the N.C. Advertising Hall of Fame. In 2014 and 2015, he won the WPP AtticusAward for thought-­leadership in Strategy and in 2013 for Consumer Insights. He was a featured expert interviewed by Tom Brokaw for a segment in the 2010 CNBC special, BOOMER$, as well as one of the authorities narrating the “Generation Boom” bonus content included with the Season 7, Part 2 “Mad Men” DVD.

Walker holds a doctorate in Mass Communication from the University of North Carolina at Chapel Hill.

 

 

 

 

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